New Web design emphasizes human factor with actual patient pictures, content focused on everyday dental questions and concerns
LAKEWOOD, CO, July 25, 2017 /24-7PressRelease/ — The dental office of Scott Greenhalgh, DDS, announced on Thursday that the custom redesign of his practice website is now complete. Billing it a “website 2.0,” Dr. Greenhalgh said that Denver-area patients can expect a wealth of information written in everyday language.
“Patients want real and helpful information about dentistry, but not everything on the Web is helpful,” he said. “I’m so excited to have a website with a new look and new information that helps patients understand dentistry and what it means for their health and quality of life.”
One of the newest pages on the website addresses common complaints about visiting the dentist. Compiled from patient comments and questions, this unique content addresses everything from the necessity of different dental treatments to unpleasant experiences while visiting the office to misconceptions about cosmetic dentistry.
The new content is more than an FAQ page. Dr. Greenhalgh has also launched the #HateAboutTheDentist hashtag on Twitter to encourage patients to share their questions, fears and concerns. Dr. Greenhalgh said that the more material users submit, the more he and his team can dispel myths and help patients start feeling comfortable about dental care.
“We are trying to realize the human factor in dental experiences,” he said. “People have unfortunately had a lot of disappointing dental experience – I hear about them all the time from new patients who have switched to our practice. With the new section of the website, we are catching the things people have been disappointed about and try to remedy them without taking ourselves too seriously.”
Conversely, Dr. Greenhalgh and his team take the quality of care and the results they provide patients very seriously. The inclusion of actual patient photos throughout the design, including highly visible sections like the banner and next-step graphics on the home page, is a testament to this.
Visitors who want to see examples of Dr. Greenhalgh’s quality work can access the redesigned Smile Gallery. This area of the site uses a unique image grid to highlight both the patients who visit Dr. Greenhalgh for treatment as well as a selection of the services they received.
Appreciative patients share details of their experience in a dedicated Reviews section. These comments also feature in the design of the website, providing multiple opportunities for users to familiarize themselves with how others have benefited from visiting Dr. Greenhalgh.
About Scott Greenhalgh, DDS
Dr. Scott Greenhalgh has been practicing dentistry in and around the Denver area for over 25 years. Through training with world-renowned dentists and leading institutions, he provides quality dental services such as porcelain veneers, smile makeovers, dental implants and other general and cosmetic treatments. Dr. Greenhalgh is also an experienced provider of several sedation dentistry options to help patients get comfortable and relieve anxiety during their visit.
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